Better bone health with Prolia

Prolia is a prescription osteoporosis medication that aims at improving overall bone health.

Our team at Tonic was responsible for creating global TV, digital, and point-of-care creative that speaks to our target of post-menopausal women in a refreshing and relatable way. Below are some recent examples of campaign materials, from high-level storyboarding for an upcoming campaign, to evergreen digital and social ads.

Copywriting credit: Matt Hagerty, Christine Difiore.